General Manager – Duty Free Pointe Seraphine

Overview

Invest Saint Lucia (ISL) seeks a highly motivated, results-oriented to fill the position of General Manager for Duty Free Pointe Seraphine.  The successful candidate will provide strategic direction, operational leadership and overall management of the facility, while leading a dynamic and dedicated team to advance the company’s retail business objectives. 

Reporting directly to the Senior Manager – Finance and Administration and working closely with the Chief Executive Officer (CEO) and Senior Management Team, the General Manager will be responsible for overseeing and coordinating the planning, organisation and execution of business operations to achieve key performance targets in sales growth, profitability, product quality, operational efficiency, customer service and customer satisfaction.

The role requires an individual with strong leadership, financial acumen, discipline, customer service skills and a keen understanding of retail industry trends. 

SUMMARY OF RESPONSIBILITIES:

• Provide effective leadership, strategic direction and operational oversight to employees at Invest Saint Lucia’s Duty Free Pointe Seraphine Office, fostering a high-performance, collaborative and results-driven work environment.
• Ensure alignment with and effective execution of ISL’s strategic vision by providing team members with ongoing coaching, guidance and support to drive performance and achieve organisational objectives.
• Maintain a high standard of customer service and satisfaction.
• Manage and resolve customer inquiries and complaints promptly, professionally and effectively.
• Prepare the annual budget for the department, plan expenditures, analyze variances, and make needed adjustments. 
• Develop, coordinate, and implement initiatives for the retail facility to attract business and increase revenue. 
• Drive operational excellence in stores by creating consistent and efficient standards by developing and maintaining all retail processes, policies, and procedures.
• Develop strategic marketing programmes.
• Serve as the primary liaison between the head office and the retail stores to ensure that all information is communicated in a timely and consistent manner.
• Ensure ongoing maintenance and security of the premises.
• Assist with negotiating lease terms, contracts, and other agreements to obtain the most favourable arrangements for the organisation.
• Mediate issues of contention that may arise to ensure smooth operations.  
• Work closely with the finance department to increase efficiency, manage budgets and expenses, and lease agreements. Coordinate and maintain accurate budget tracking of all expenditure.
• Work closely with the taxi and tour operators to ensure seamless delivery of service to the customers.
• Work closely with related government agencies to ensure compliance with established protocols.
• Represent the company at various functions and activities; meet and network regularly with other business leaders and retail industry personnel.

QUALIFICATIONS & EXPERIENCE:

• BSc / BA in Business Management / Administration, Retail Management, Marketing, or business-related field.
• Willingness to be flexible with hours of work as-required (essential). Must be able to work on holidays and weekends.
• Must be able to work with minimum supervision.
• Computer skills and knowledge of office software packages, and an aptitude for learning new software.
• Must have significant experience with budgeting, strategic planning and project financial analysis. Ability to think strategically and develop achievable long-term goals.
• Excellent time management skills and ability to multitask and prioritise work.
• Excellent written and verbal communication skills.
• Attention to detail and problem-solving skills to ensure that tasks are completed thoroughly and correctly.
• Five (5) years’ experience in a similar position.
• Excellent customer service skills, communication and interpersonal skills.

RENUMERATION:

Competitive salary is commensurate with qualifications and experience. 

Applicants for the above post should submit a resume including two letters of reference and certified copies of relevant qualifications to:

POST OF GENERAL MANAGER – INVEST SAINT LUCIA/DUTY FREE POINTE SERAPHINE 

ATTENTION: SENIOR MANAGER HUMAN RESOURCES

Invest Saint Lucia

1st Floor, Heraldine Rock Building

P.O. Box 495, Castries, Saint Lucia

or via email at hr@investstlucia.com 

 

The deadline for application submissions is Monday 16th November 2026 at 4:30 p.m.  Only applicants who meet the required qualifications and experience will be acknowledged.